ZTE outlines product strategy and positioning in “Powering the Era of Universal Mobile Connectivity” White Paper ahead of Mobile World Congress
1 March 2015, Shenzhen, China – ZTE Corporation (0763.HK / 000063.SZ), a major international provider of telecommunications, enterprise and consumer technology solutions for the Mobile Internet, today published a White Paper on its M-ICT strategy, detailing the company’s plans to accelerate innovations to empower customers to capture new opportunities and create value from the proliferation of mobile connectivity.
In the White Paper, entitled Powering the Era of Universal Mobile Connectivity, ZTE outlined its product strategies and positioning, providing customers and partners with insights into key projects such as pre5G, Smart City and wireless charging for electric vehicles. As users and devices acquire greater capabilities to communicate in what ZTE designates as the M-ICT era, the exponential growth in inter-connectedness and intelligent applications will generate demand for Big Data, large-capacity and ultra-broadband services. ZTE is focusing on five key product clusters: broadband access network, bearer and core network, mobile devices, cloud-based services and Big Data. The White Paper was unveiled as ZTE prepares to showcase its latest innovations at this week’s Mobile World Congress in Barcelona, the biggest conference in the global telecommunications industry.
Download ZTE’s “Powering the Era of Universal Mobile Connectivity” White Paper at:
“Mobility is transforming how people live and work, enhancing productivity and efficiencies,” said Shi Lirong, President and Chief Executive Officer of ZTE. “In the M-ICT era, technology companies must adopt a holistic and user-centric approach in the development of products and services in order to take advantage of new market possibilities emerging in networks, devices and applications.”
ZTE is integrating its world-class capabilities in telecommunications networks, mobile devices and enterprise computing to drive transformative innovations to help customers navigate the transition to a world of greater technology convergence. Inspired by ZTE’s core values of Cool, Green and Open (CGO), the company is in a strong position to build innovative and powerful integrated solutions to deliver value to customers.
Under the M-ICT strategy, ZTE will actively drive the development of new technologies and solutions to enable customers to capitalise on opportunities resulting from M-ICT trends. ZTE will strive to create value from the collection, distribution, processing, storage, transmission and consumption of information, enabling the transition to the M-ICT future.
ZTE is committed to creating value for customers of the company’s three primary business groups and divisions: Carrier Solutions, Enterprise Business and Mobile Devices. In addition, ZTE will also invest in new emerging businesses with strong growth potential such as new energy and robotic technology.
In December 2014, ZTE adopted a new logo as the company announced a new mission to drive innovations in telecommunications, enterprise computing and consumer devices to help customers adapt and thrive in the era of intelligent, always-on connectivity under the M-ICT strategy. The new ZTE slogan, “Tomorrow never waits”, reflects the company’s ongoing commitment to provide customers with access to technology solutions that will define the future.
ZTE is a provider of advanced telecommunications systems, mobile devices, and enterprise technology solutions to consumers, carriers, companies and public sector customers. As part of ZTE’s M-ICT strategy, the company is committed to provide customers with integrated end-to-end innovations to deliver excellence and value as the telecommunications and information technology sectors converge. Listed in the stock exchanges of Hong Kong and Shenzhen (H share stock code: 0763.HK / A share stock code: 000063.SZ), ZTE’s products and services are sold to over 500 operators in more than 160 countries. ZTE commits 10 per cent of its annual revenue to research and development and has leadership roles in international standard-setting organizations. ZTE is committed to corporate social responsibility and is a member of the UN Global Compact. For more information, please visit www.zte.com.cn.